Something cool that I came across while I was aimlessly browsing the internet. Perhaps the finest example of a “lifestyle brand” is Ralph Lauren. This section of the Ralph Lauren Vintage website documents the collections those who have truly embraced the Ralph Lauren lifestyle. With each collector comes a different and interesting collecting which highlights rare gems from their past collections.
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By Calum Gordon There was a once a time, in a world before the internet – or even when all your favourite brand owners still posted on the 5th Dimension or Hypebeast forum – you paid your dues in this game, or so I’ve been told. And that was when you could still label it [...]